Thursday, 8 December 2016

Waterloo Road Representation of Age

Waterloo Road Representation of Age

In the extract from Waterloo Road, age is represented as two main groups: teenagers and adults. The director seems to rely on stereotypes rather heavily to construct a variety of characters within each binary opposition between young and old.

At the start of the extract, two teenage boys are trying to hide a camera that they have broken. An older teacher then enters the room and catches them trying to hide the camera. A low angle shot is used on the teacher to further reinforce his authority over the students. The low angle shot makes him look taller than he really is when compared to the students. The mise en scene of the teacher further reinforces the stereotype of old people being grumpy and out of touch. His suit is brown and dull in colour. He also has a grumpy tone and attitude when speaking to the two boys. The two boys are being represented as rebellious. They try to lie to the teacher about what happened to the camera and hide the fact that they broke it.

Further on in the scene, one girl finds out that a boys parent is sleeping with her parent. She then aggressively starts asking about it and starts to push him around. The boy then starts to have an asthma attack. The boy is being stereotyped as quite a weak character. He is rather quiet and when he is confronted, he begins to have an asthma attack. The camera starts to shake during his asthma attack to further reinforce the chaos and panic of the scene. Shot reverse shot is used when the girl is attacking him. When he starts having the asthma attack, the camera cuts back to her face and a close up shot is used. This is done to show the emotion of regret in her face as she realises what she has done. the girl character fits into the teenage stereotype of recklessness because she doesn't think about the consequences of her actions before its too late.

Further on in the scene, one of the teachers is wearing clothes that a teenager would usually wear. This is done for comedic purposes and to show the stereotype of adults being out of touch. He is ridiculed by some students because someone of that age doesn't usually wear clothes of that manner. Rap music is played over this part of the extract to further reinforce the ridiculousness of what the teacher is wearing. The other teachers even point out his clothes and question him about them.

Sound, camerawork, editing and mise en scene are all used to represent stereotypes of the two age groups. The character release heavily on stereotypes to create the different characters because of the fast paced nature of the show.




Friday, 25 November 2016

The Big Six


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Major Film Studios

A major film studio is a film producer and production company that releases a substantial number of films annually.

The Big Six film studios are:

1. Warner Bros. Pictures. Comprising a whopping 19.7 percent of the US/Canadian market share (2007 figures), Warner Bros. Pictures is the biggest player in the film industry. Securing the rights to major films like Harry Potter, Superman, Batman, The Matrix and Star Wars have made Warner Bros. the No. 1 name in the business.

2. Paramount Pictures. With 15.5 percent of the US/Canadian market share (2007 figures), Paramount Pictures continues to be one of the most successful film production companies in the world. Star Trek, War of the Worlds, the Mission Impossible series, Transformers and Tropic Thunder are just a few of the popular films produced by Paramount Pictures.

3. Walt Disney. One of the most renowned film production companies in the history of the business, Walt Disney now holds 15.3 percent of the US/Canadian market share (2007 figures). With highly successful movies like Pirates of the Caribbean, National Treasure, Meet the Robinsons and Enchanted, there's no doubt that Disney will continue to play a key role in the industry for years to come.

4. Columbia Pictures. Comprising 12.9 percent of the US/Canadian market share (2007 figures), Columbia Pictures remains a big player in the business. Some of this company's recent successes include Casino Royale, The Da Vinci Code, the Spider-Man series and Step Brothers.

5. Universal Studios. 12.2 percent of the US/Canadian market share (2007 figures) belongs to Universal Studios, which continues to make millions for the film industry. With major hits like the Bourne series (Bourne Identity, Bourne Supremacy and Bourne Ultimatum), The American Pie series, Knocked Up, American Gangster and The Incredible Hulk, it's very clear that Universal Studios knows what it takes to make money in this industry.

6. 20th Century Fox. Also known as "Twentieth Century Fox," this highly successful movie production company makes up 11.9 percent of the US/Canadian market share (2007 figures). Some of the biggest and most successful movies from this empire include the X-Men series, Mr. and Mrs. Smith, Star Wars Episodes II and III, and the Fantastic Four.

Roughly 9/10 films in the UK are seen as a result of these distributors

Media Ownership


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Media ownership has a huge impact on the availability of the products that are able to be made. Huge conglomerates such as Disney horizontally integrate, meaning that when they synergise across other sectors such as TV, publishing and games, they work with companies and institutions that they already own or have created. They earn the name ‘conglomerate’ by having these subsidiary companies within themselves. This means that all profit made across the sectors, stays within the conglomerate, being Disney. The domination of a conglomerate has a huge effect on smaller media institutions. Smaller media institutions have little media ownership. Little media ownership may cause losses in their overall profit. This is due to the fact that for them to synergise to other sectors, they must work with other, separate companies and institutions, that specialize in that particular area. Doing this causes the company to share out its profit to any companies that have helped.

The ease to which a conglomerate can offer new products is great. The parent company can decide what products they want, and can use their subsidiary companies to create it. An example of this would be Disney wanting a TV show to be broadcast on The Disney Channel. Whatever this new show is, Disney will have full influence on its outcome. Smaller companies will have greater difficulty doing this as the reality of converging with another company is not guaranteed. Even if successful, part of the control of the product goes to this external company, influencing the final outcome. Media conglomerates will have full control of their products and how it turns out. The subsidiary companies are under control of their parent company.

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